Flour Bakeshop is a family-run bakery in Horseshoe Bay, West Vancouver. The challenge was to create an identity that would appeal to an upscale market, and still be friendly and inviting to the rest of the community.
Classic type and a fresh, appetizing palette were chosen. The simple packaging system applies stickers and a stamp to boxes and bags. The bakeshop has been a big hit in the community and has received a lot of media attention.